Product Manager, Breast Cancer

What you’ll do

As aProduct Manager for Breast cancer, you will be responsible for the development and execution of a brand strategic plan (BSP) to drive market share growth and achieve promotion targets for the allocated product/therapeutic area.

Key Responsibilities:

Planning:

• Develop BSP and strategies based on the analysis and research of market data, align with the product strategies/positioning.
• Execute the BSP in the correct direction through timely cross-functional collaboration and customer communication.

Marketing & Product Management:

• Establish relationships with KEEs, Healthcare Professionals (HCPs) and relevant policy makers.
• Plan, allocate and implement BSP for all responsible products – current and new products.
• Conduct market research to understand market, competitors, brand positioning.
• Contribute to field force training on product, product positioning and key messages.
• Attend regular sales meetings and joint calls.
• Keep cross-functional communication and collaboration including Medical, Market Access & Government Affairs, Commercial Excellence and other departments.

Financial Management:

• Forecast, plan, allocate and manage budget to maximize resource allocation and ROI
• Patient-Focused Mindset & Others.
• Understand disease pathology, how it impacts the patient and where AstraZeneca’s products best fit during the treatment process.
• Identify patients ideally suited to AstraZeneca’s products through focused discussions on the customer's patients list with HCPs.
• Demonstrating knowledge and understanding of patients’ needs.
• Improving the patient experience and long-term value creation.
• Any other duties that may be assigned occasionally as required by the business.

Qualifications:

• Bachelor’s Degree in Pharmacy or related field
• At least 5 years of pharmaceutical experience in primary care/specialty care will be an advantage.
• Experience in oncology or specialty care portfolios is a must.
• At least 3-5 years of marketing experience
• Experience managing complex projects.
• Excellent communication skills in both English and Thai
• Proficient in English, Microsoft Word, Excel and PowerPoint.

Why AstraZeneca?

At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development. We’re on an exciting journey to pioneer the future of healthcare.

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