Strategic Planning & Business Analytics Manager

Role description

This position has responsibility for both marketing capability building and strategic planning, to support company’s strategy development and execution.

Typical Accountabilities

- Business Insight Excellence Partner

• Generate business insights on a regular and ad-hoc basis to help identify opportunities/risks
• Customize dashboards and reports to equip the commercial teams with knowledge that will enable better and faster business decision making
• Collaborate with commercial teams in building business cases with required analysis/calculations
• Lead and coordinate data/information acquisitions to enhance business/market intelligence
• Participate and contribute towards strategy development in the business planning processes
• Monitors the research and analysis of the Company’s moderately complex markets, competition and product mix.
• Manages research studies and makes presentations on current, new market areas and future market conditions.
• Works on issues of where analysis of situation and or data requires evaluation of a variety of factors, including an understanding of current business trends.
• May compile and analyze moderately complex statistical data on past sales and trends to forecast future trends. 
• Responsible for directing or conducting the modeling and analysis used to determine the return on various marketing initiatives.
• Delivers advanced analytical support to middle and upper management, either through subordinate analysts or individual efforts.
• Interacts successfully with internal brand teams consisting of members of senior management by providing timely and accurate data and analysis. 
• May serve as a member of a product life cycle team, participating in the development of Market Research’s strategy for a brand promotional plan.
• Manages primary and secondary market research agencies.
• Proactively focuses on improvements to the current Market Research processes and works closely with management to develop more effective presentations, informational packets and research findings.

- Business Planning Coordinator

• Participate and contribute towards strategy development in the business planning processes, such as BSP (Brand Strategic Planning) or BEP (Brand Execution Planning)  
• Actively participate and update corporate (scorecard) and brand KPI, forecasting assumption & rationale validation
• Coordinate with cross functional teams and regional level to set review schedules as well as pre/post communication

- Marketing Excellence Champion

• Having responsibility of embedding and consistently updating AstraZeneca Marketing framework as well as marketing training program (Degreed) and MSP (Marketing Success Profile)
• Coordinate with marketing and drive to develop relevant marketing capability program, based upon the result of capability assessment and marketers’ needs
• Closely coordinate with Asia Area or Global Marketing & Digital excellence team to adopt global framework or programs to local level

Skills

• Company strategy and market analytics skill
• Strong communication to collaborate with cross functional team
• Excellent written and verbal English

Qualifications

• Education: Bachelors degree and above
• Language: Korean, Good command of English

Work Experience:

• +10 years experiences in pharmaceutical company marketing, strategic planning, business analytics, or strategic consulting, market research firm related with healthcare industry

Competencies:

• Overall pharma business understanding from manufacturing to sales and marketing
• Strong analytics capability / business acumen with ability to understand and interpret information from multiple sources.
• Good presentation skills with the ability to explain concepts or plans in a simple concise manner.
• Ability to perform market assessments (using multiple quantitative and qualitative sources) to translate data into actionable recommendations.
• Demonstrated knowledge of secondary data sources (IQIVA, HIRA, UBIST, etc.)
• Strong networking through industry

[ 채용 절차법에 따른 고지 사항 ]

1. 전자우편으로 제출한 서류는 채용 절차법에 따라, 일체 반환 의무가 없습니다.

2. 지원자 중 보훈대상자 및 취업보호대상자는 관련법에 의거하여 우대합니다.

3. 지원자는 해외 여행 결격사유가 없어야 합니다.

※ 채용 관련 전반 문의사항은 recruit.korea@astrazeneca.com으로 문의 바랍니다.